Atlético Madrid have been playing without a shirt sponsor after Korean car manufacturer KIA decided to end their contract with the club upon the conclusion of the 2010/11 season.
But perhaps we will play with a brand name on our jerseys at the start of the new year.
According to Spanish paper AS the club is closing in on a deal with Volkswagen.
Atlético is in negotiations with the German multinational and hope to reach an agreement for €6 million, which would make VW our main sponsor.
Volkswagen is a global brand and matches our ambitions, because Atlético want to expand to new markets and aim to reach out to potential fans all over the world.
Atleti don’t want to rush into a deal and have been patient in their search for interested parties. Other La Liga clubs such as Valencia, Villarreal and Sevilla also still haven’t found a shirt sponsor.
If a deal is struck, it may well be because of our warm relationship with Francisco Javier García Sanz, a board member at both the car company and the football club that hails from the same city: Wolfsburg.
Would you like to have Volkswagen as Atlético’s new sponsor, or are there any other brands you think would look great on the front of our shirt?